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    Principles of Marketing Study Set 7
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    Exam 14: Communicating Customer Value
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    When Is It Advisable to Predominantly Use Personal Selling in a Promotion
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When Is It Advisable to Predominantly Use Personal Selling in a Promotion

Question 72

Question 72

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When is it advisable to predominantly use personal selling in a promotion mix?

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Personal selling works well when the mar...

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