Multiple Choice
The Home Depot entered the market as a store for professional and amateur plumbers,electricians,and carpenters.Then it introduced its garden centers.Next came its home design center that provides help with all kinds of interior decorating problems.Now it is enlarging its garden centers and hiring knowledgeable gardeners to staff these centers.The addition of more amenities and greater assortment can be best explained by which of the following?
A) the trend toward disintermediation
B) the success of off- price retailers
C) the interconnectedness of the retail life cycle
D) the wheel- of- retailing hypothesis
E) the 80/20 rule of retailing
Correct Answer:
Verified
Correct Answer:
Verified
Q5: According to the _ _ concept,new retailing
Q6: Refer to the scenario below to answer
Q9: such as Sears provide more sales assistance
Q11: Until retailers and _ their markets,they cannot
Q12: ,or manufacturers' representatives,represent a buyer or seller
Q13: Like retailers,a wholesaler must decide on segmentation
Q14: Explain the marketing decisions facing wholesalers.
Q69: Wholesaling includes all the activities involved in
Q77: Describe how nonstore retailing has grown in
Q165: Describe the differences between discount stores and