Multiple Choice
Why is it important for manufacturers to be sensitive to the needs of their dealers?
A) Dealer support is essential to creating value for the customer.
B) Manufacturers have few legal rights.
C) Manufacturers cannot break commitments to channel.
D) Dealers can easily be replaced by third- party logistics providers.
E) Dealers have few legal rights.
Correct Answer:

Verified
Correct Answer:
Verified
Q19: Evaluate how public policy affects distribution decisions.
Q76: Compare and contrast a conventional distribution channel
Q77: An advantage of a vertical marketing system
Q79: The key to managing inventory is to
Q82: Explain why a firm's suppliers tap into
Q83: Max Samuelson is a high- end fashion
Q84: Disintermediation as a trend is on the
Q85: Staples Office Supply opened an online store
Q86: Chewing gum is stocked in many outlets
Q149: What types of products are exclusively distributed?