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    Principles of Marketing Study Set 7
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    Exam 12: Marketing Channels: Delivering Customer Value
  5. Question
    Producing a Product or Service and Making It Available to Buyers
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Producing a Product or Service and Making It Available to Buyers

Question 122

Question 122

True/False

Producing a product or service and making it available to buyers requires building relationships not just with customers,but also with key suppliers and resellers in the company's supply chain.

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