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    Principles of Marketing Study Set 7
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    Exam 12: Marketing Channels: Delivering Customer Value
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    When the NewWay Dry Cleaners and the Easy Laundromat in Your
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When the NewWay Dry Cleaners and the Easy Laundromat in Your

Question 62

Question 62

True/False

When the NewWay Dry Cleaners and The Easy Laundromat in your hometown join forces to follow a new marketing opportunity,they are forming a horizontal marketing system.

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