Multiple Choice
P&G surveyed the market and identified an unserved segment of the electric toothbrush market.Using these results,P&G created Spinbrush.The unorthodox order of this marketing mix decision is an example of .
A) competition- based pricing
B) penetration pricing
C) target costing
D) value- based pricing
E) cost- plus pricing
Correct Answer:
Verified
Correct Answer:
Verified
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