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    Principles of Marketing Study Set 3
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    Exam 1: Marketing: Creating and Capturing Customer Value
  5. Question
    For Most Marketers, Customer Relationship Management (CRM) Is Exclusively a Matter
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For Most Marketers, Customer Relationship Management (CRM) Is Exclusively a Matter

Question 83

Question 83

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For most marketers, customer relationship management (CRM) is exclusively a matter of customer data management.

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