Which of the Following Statements Is TRUE of Customer Relationship

Multiple Choice

Which of the following statements is TRUE of customer relationship management (CRM) systems?

A) They are applications used for consolidating business operations into a single, consistent, computing platform.
B) They vary in the degree of functionality they provide.
C) They incorporate accounting, manufacturing, inventory, and human resources applications.
D) A major disadvantage of these systems is a lack of consistency in data.