You Want to Design a Study That Explores the Exemplar

Multiple Choice

You want to design a study that explores the exemplar approach. What is the best way to prevent people from applying their previous knowledge to the questions you ask them?

A) Ask questions about an obscure concept that few people have studied.
B) Make sure that your questions are about common concepts familiar to all your research subjects.
C) Invent an artificial concept and ask your research subjects questions about it.
D) Include a survey with your questions so that you understand how extensive your research subjects' knowledge is.