Which Is a Disadvantage of the Derived Approach to Collecting

Multiple Choice

Which is a disadvantage of the derived approach to collecting perception data?

A) The criteria are influenced by the brands or stimuli being evaluated.
B) The researcher must identify all the salient attributes.
C) It may be difficult to determine before analysis if and how the individual respondents' judgments should be combined.
D) It may be difficult to label the dimensions of the spatial map.