Multiple Choice
Which of the research questions/hypotheses below is best answered using frequency distribution?
A) What percentage of the market consists of heavy users,medium users,light users,and nonusers?
B) The heavy and light users of a brand differ in terms of psychographic characteristics.
C) What is the income distribution of brand users? Is this distribution skewed toward low income brackets?
D) Both A and C are correct.
Correct Answer:
Verified
Correct Answer:
Verified
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