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The Internet Allows Customers to Compare Prices of Many Goods

Question 338

Multiple Choice

The Internet allows customers to compare prices of many goods and services.This technology will likely:


A) cause businesses to increase their focus on non-price aspects of their promotional message.
B) bring about more emphasis on demand-oriented pricing.
C) diminish in importance as quickly as other fads.
D) focus government attention on the collusive pricing practices of firms in specific industries.

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