Many Computer Programmers Make $115,000 Per Year or More, and They

Multiple Choice

Many computer programmers make $115,000 per year or more, and they sometimes have multiple companies bidding for their services. As HR manager for a software development firm, you want to attract the best candidates while keeping employment costs from increasing to unsustainable levels. If your competitors offer starting salaries of $115,000, which of the following is your best strategy?

A) increase your starting salaries to $175,000
B) increase your starting salaries to $200,000
C) offer $135,000 plus a 30% cash bonus
D) offer $115,000 plus a generous array of non-monetary benefits