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You Decide to Host a Super Bowl Party for Your

Question 31

Multiple Choice

You decide to host a Super Bowl party for your friends. You go to the nearest supermarket, where you buy frozen pizza, chips, salsa, beer, wine, paper plates and napkins, and even plastic tableware, all in one place. What benefit of intermediaries is illustrated in this example?


A) breaking bulk
B) instant sales infrastructure
C) efficiency and assortment of goods
D) valuable marketing information

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