Multiple Choice
Procter & Gamble manufactures hair care products such as Pantene, toothpaste and oral health products such as Crest, batteries, Cover Girl cosmetics, laundry and dish detergent, paper products like Bounty and Puffs, and a host of other products. What does the collection of all these products represent for Procter & Gamble?
A) product line
B) product mix
C) marketing mix
D) marketing strategy
Correct Answer:
Verified
Correct Answer:
Verified
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