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A Firm That Answers Yes to the Question, "If I

Question 74

Multiple Choice

A firm that answers yes to the question, "If I set up a low-cost business, will it generate synergies with my existing business?" its next action should probably be to:


A) ​Watch out for rivals but not take them on.
B) ​Switch to selling solutions.
C) ​Merge with or take over rivals.
D) ​Merge with or take over rivals

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