In Conducting a Value Chain Analysis, a Manager at a Small

Multiple Choice

In conducting a value chain analysis, a manager at a small manufacturing firm looks at a particular department within the company and sees that its activities are proprietary to the company's yet common across the industry. In this case, the manager would:

A) ​Definitely work toward outsourcing this activity.
B) ​Definitely work toward keeping this activity in-house.
C) ​Want to consider outsourcing this activity, sell the unit involved, or lease the unit's services to other firms.
D) ​Try to make the activity less proprietary.