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    Exam 10: Price: What Is the Value Proposition Worth
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    Often Consumers Base Their Perception of Price on What They
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Often Consumers Base Their Perception of Price on What They

Question 97

Question 97

Multiple Choice

Often consumers base their perception of price on what they perceive to be the customary or ________.


A) dynamic price
B) fair price
C) target price
D) list price
E) assimilated price

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