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Chicken of the Sea Brand Tuna Sells More Than the Same

Question 144

Multiple Choice

Chicken of the Sea brand tuna sells more than the same size Kroger brand tuna, even though the Kroger tuna costs $0.15 less per can. Chicken of the Sea has brand ________.


A) extension
B) equity
C) service
D) valuation
E) specialization

Correct Answer:

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