Multiple Choice
________ is the degree to which consumers find a new product or its use is difficult to understand.
A) Compatibility
B) Complexity
C) Relative advantage
D) Comparability
E) Tangibility
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q63: In business-to-business products, what is the difference
Q64: The purchase of a specialty product typically
Q65: Explain impulse products. Identify two challenges marketers
Q66: White Wave Inc., the maker of Silk
Q67: _ are typically lower in social class
Q69: _ is the extent to which a
Q70: During which stage of new-product development will
Q71: Why is reselling the customer an important
Q72: The vehicle jack and other hand tools
Q73: The first step in the product adoption