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    Exam 6: Understand Consumer and Business Markets
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    The ________ Is the Member of the Buying Center Whose
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The ________ Is the Member of the Buying Center Whose

Question 33

Question 33

Multiple Choice

The ________ is the member of the buying center whose primary function is handling the details of the transaction.


A) buyer
B) gatekeeper
C) decider
D) initiator
E) influencer

Correct Answer:

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