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    Marketing Real People Real Choices
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    Exam 1: Welcome to the World of Marketing: Create and Deliver Value
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    A ________ Is a Good, Service, Idea, Place, or Person-Whatever
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A ________ Is a Good, Service, Idea, Place, or Person-Whatever

Question 135

Question 135

Multiple Choice

A ________ is a good, service, idea, place, or person-whatever is offered for sale in the exchange.


A) product
B) place
C) utility
D) benefit
E) demand

Correct Answer:

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