What Is the Desired Outcome of a Format War

Multiple Choice

What is the desired outcome of a format war?

A) To control the source of differentiation which also controls the value that such differentiation can create for the customer.
B) To win the greatest market share in the industry.
C) To have control over setting the price for goods and services.
D) To edge other companies out of the industry.
E) To gain copyright and patent license over a product.