Multiple Choice
Sigma-Electro Inc.is a leading electronics company located in Philadelphia.As part of its new product promotion strategy, the company has placed advertisements in several social networking sites requesting marketing professionals to take part in an online discussion to suggest ways of promoting a product that the company plans to launch in the market shortly.Which of the following is the marketing technique implemented by Sigma-Electro?
A) Astroturfing
B) Crowdsourcing
C) Nano-campaigning
D) Cannibalisation
Correct Answer:
Verified
Correct Answer:
Verified
Q2: Social media differ from traditional media in
Q4: Traditional marketing is often _-suited to _firms,
Q5: Which of the following is true about
Q6: Which of the following gives the appearance
Q7: A _ network is a communal structure
Q8: A _ is a website on which
Q10: Which of the following is a shortcoming
Q11: Which of the following countries has the
Q13: Which of the following is an advantage
Q53: Which of the following is true of