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To Achieve Distribution Objectives,most Firms Will Have to Address All

Question 43

Multiple Choice

To achieve distribution objectives,most firms will have to address all of the following except:


A) Role distribution plays in the firm's overall objectives and strategies.
B) Impact of distribution on operations planning.
C) Kinds of channel members should be selected to meet the firm's distribution objectives.
D) Evaluation of channel member performance.
E) Management of marketing channels to implement the firm's channel strategy.

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