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Changing Market Locations,resulting from Geographical Boundaries of Existing Markets Expanding

Question 7

Multiple Choice

Changing market locations,resulting from geographical boundaries of existing markets expanding or the opening up of new,more distant markets,should signal the channel manager that:


A) Shorter channels are definitely needed.
B) A higher level of intensity is called for.
C) Modifications in channel structure may be needed.
D) Intermediaries should be dropped.
E) Market density is increasing.

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