The University Store, Inc

Multiple Choice

The University Store, Inc. is the major bookseller for four nearby colleges. An income statement for the first quarter of the year is presented below: On average, a book sells for $40.00. Variable selling expenses are $3.00 per book; the remaining selling expenses are fixed. The variable administrative expenses are 5% of sales; the remainder of the administrative expenses are fixed.
The net operating income computed using the contribution approach for the first quarter is:

A) $30,000
B) $180,000
C) $140,000
D) $0