You Have Been Asked to Develop a Public Information Program

Multiple Choice

You have been asked to develop a public information program designed to minimize the delay behaviour of people who evidence one or more of the seven warning signs of cancer. Considering the research evidence presented in your text, the most effective appeal would emphasize the fact that

A) aggressive treatment enhances one's chances of surviving cancer.
B) precancerous symptoms are seldom troublesome or alarming, yet everyone is vulnerable to the disease and should seek early treatment.
C) although the side effects can be debilitating, chemotherapy and radiation therapy can successfully treat many cancers.
D) certain cancers have a very poor prognosis and a high mortality rate.
E) individuals with cancer-free parents do not need to get alarmed about any symptoms as cancer is genetic.