When Presenting Solutions, Chris (A Salesperson)often Has to Handle Buyer

Multiple Choice

When presenting solutions, Chris (a salesperson) often has to handle buyer resistance. Buyer resistance is typically referred to a(n) _____________.

A) Negative
B) Objection
C) Indicator the prospect will say no to the salesperson when asked to make a purchase
D) A buyer initiated challenge (BIC)
E) Show stopper