Multiple Choice
Research has shown that the first thing people look at in a print ad is the:
A) headline
B) visuals
C) body copy
D) illustration
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q43: is the words in the leading position
Q44: Many advertising experts consider that the most
Q45: Marketers who rely on image executions have
Q46: The R&P planning model argues that_
Q47: An ad shows dandruff on Jim's shoulder.
Q49: The R&P view of consumer attitudes is
Q50: An ad campaign to convince people to
Q51: Which of the following criteria are advertisers
Q52: is considered the heart of a print
Q53: are the print ad components that are