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    Marketing Management Study Set 10
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    Exam 10: Channels of Distribution
  5. Question
    Coordinating the Flow of All Goods, Services and Information Among
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Coordinating the Flow of All Goods, Services and Information Among

Question 72

Question 72

Multiple Choice

Coordinating the flow of all goods, services and information among channel members, and throughout the channel, is referred to as:


A) supply chain management
B) distribution channel
C) logistics
D) flow marketing.

Correct Answer:

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