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    Marketing Management Study Set 10
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    Exam 2: Customer Behavior
  5. Question
    A Risk-Averse Consumer May Be an Avid Customer, Very Knowledgeable
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A Risk-Averse Consumer May Be an Avid Customer, Very Knowledgeable

Question 26

Question 26

True/False

A risk-averse consumer may be an avid customer, very knowledgeable, an opinion leader, and they may wish to try the newest that the market has to offer.

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