Multiple Choice
Professor Perlman was interested in comparing two textbooks to determine whether one used more sexist language than the other.Perlman counted the number of times a gender reference (ex: "he," "she," "chairman," etc.) appeared in each book.Perlman was doing
A) latent content coding.
B) manifest content coding.
C) quota sampling.
D) the ecological fallacy.
E) base counting.
Correct Answer:

Verified
Correct Answer:
Verified
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