A Company Has Developed a New Cell Phone That Will

Multiple Choice

A company has developed a new cell phone that will be targeted at developing countries. It is estimated that the demand for the new product will initially be slow but would accelerate gradually as the product becomes increasingly familiar to worldwide consumers. In order to determine the number of workers necessary to staff the new production facilities, the company needs to conduct a(n)

A) market search.
B) utilization survey.
C) demand forecast.
D) inventory calculation.
E) recruitment drive.