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Pepsi Cola Has Entered into a Long-Term Contract with a South

Question 177

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Pepsi Cola has entered into a long-term contract with a South African beverage business.The contract calls for the South African firm to produce and market Pepsi Cola in South Africa.Pepsi Cola will receive a royalty on each case of soda sold.This is an example of:


A) licensing.
B) foreign direct investment.
C) a joint venture.
D) a foreign subsidiary.

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