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    Understanding Canadian Business Study Set 1
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    Exam 15: Managing the Marketing Mix: Product, Price, Place, and Promotion
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    All of the Following Would Be Included in the Total
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All of the Following Would Be Included in the Total

Question 253

Question 253

Multiple Choice

All of the following would be included in the total product offer of benefits that consumers consider when buying a good or service except the:


A) buyer's past experience.
B) store's atmosphere.
C) consumer's income.
D) price.

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