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    Understanding Canadian Business Study Set 1
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    Exam 14: Marketing: Helping Buyers Buy
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    A _______Orientation Refers to the Process of Determining the Wants
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A _______Orientation Refers to the Process of Determining the Wants

Question 181

Question 181

Multiple Choice

A _______orientation refers to the process of determining the wants and needs of customers and then providing goods and services to meet their expectations.


A) production
B) profit
C) market share
D) customer

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