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    Exam 7: Segmenting and Targeting the Audience
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    The Basic Driving Forces That Motivate Us to Do Something
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The Basic Driving Forces That Motivate Us to Do Something

Question 6

Question 6

Multiple Choice

The basic driving forces that motivate us to do something are called ________.


A) wants
B) desires
C) values
D) needs
E) attitudes

Correct Answer:

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