Multiple Choice
Jeep hosts an annual "Jeep Weekend" event during which current Jeep owners are invited to attend a weekend adventure with fellow Jeep owners.The purpose of this public relations tactic is to intensify Jeep owners' involvement with their vehicle and brand.This is most accurately classified as a ________.
A) town hall forum
B) special event
C) media tour
D) special exhibit
E) press conference
Correct Answer:
Verified
Correct Answer:
Verified
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