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When Procter & Gamble Developed the Mr

Question 51

Multiple Choice

When Procter & Gamble developed the Mr.Clean Magic Eraser,the company needed to explain how the product cleans grime from walls without removing paint.Which basic role of advertising was most likely the focus of the campaign for this new product?


A) providing information
B) providing product identification
C) providing entertainment
D) providing social value
E) providing comparisons

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