Multiple Choice
Independent organizations that are hired by advertisers to create,produce,and distribute part or all of an advertising effort are known as ________.
A) marketing services
B) agencies of record
C) outside agencies
D) media vehicles
E) account services
Correct Answer:
Verified
Correct Answer:
Verified
Q58: Several large corporations have multiple brand offerings
Q59: Which of the following positions in an
Q60: _ advertising is sent from one business
Q61: Through the creation of the National Advertising
Q62: Your local newspaper is an example of
Q64: How many times did the "1984" commercial
Q65: _ advertising focuses on establishing a corporate
Q66: Advertising began as _.<br>A)consumer-generated content<br>B)direct-response promotion<br>C)word-of-mouth<br>D)two-way communication<br>E)one-way
Q67: Which of the following departments has the
Q68: An advertisement that uses puffery makes an