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    Media Planners Operate with Computer Models of ________ to Determine
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Media Planners Operate with Computer Models of ________ to Determine

Question 54

Question 54

Multiple Choice

Media planners operate with computer models of ________ to determine media selection,scheduling,and weights (amount of budget) .


A) animatics
B) media efficiency
C) heuristics
D) media optimization
E) wave analysis

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