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    Advertising and IMC Study Set 2
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    Exam 17: Evaluating Imc Effectiveness
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    Another Way to Look at Advertising Return on Investment (ROI)is
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Another Way to Look at Advertising Return on Investment (ROI)is

Question 7

Question 7

True/False

Another way to look at advertising return on investment (ROI)is to use the cost-to-sales ratio.

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