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    Business
  3. Study Set
    Advertising and IMC Study Set 2
  4. Exam
    Exam 14: Owned,interactive, and Earned Media
  5. Question
    The Biggest Advantage of Owned Media Is ________
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The Biggest Advantage of Owned Media Is ________

Question 66

Question 66

Multiple Choice

The biggest advantage of owned media is ________.


A) cost effectiveness
B) efficiency
C) reach
D) control
E) interactivity

Correct Answer:

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