Consider Information from the Authors of Your Text About the Availability

Multiple Choice

Consider information from the authors of your text about the availability heuristic. If you wanted to improve customer satisfaction survey ratings for your company, which of the following would you ask customers in terms of their suggestions for improvement?

A) Don't ask them for any criticisms or suggestions for improvement
B) Ask them to list their biggest criticism/suggestion
C) Ask them to list as many as they can
D) Ask them to list ten criticisms/suggestions