Solved

When Coors Implemented Its "Turn It Loose" Marketing Campaign in Spain,the

Question 35

Multiple Choice

When Coors implemented its "turn it loose" marketing campaign in Spain,the result was a colloquial term for diarrhea.Which barrier to communication did the marketing team fail to overcome?


A) different communication codes
B) stereotyping and prejudice
C) assuming differences
D) ethnocentrism

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q30: Your friend,Tasha,is about to move to Italy

Q31: Which component is included in social psychologist,Michael

Q32: Arlie possesses both masculine and feminine characteristics.Which

Q33: Frederique is the leader of a country

Q34: In what way might ethnocentrism sometimes be

Q36: Which term best describes a person's visible

Q37: The general cultural perspective on such key

Q38: Which barrier to effective intercultural communication is

Q39: Communication researcher Milton Bennett calls the ultimate

Q40: Several researchers suggest that one of the