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    Business
  3. Study Set
    Market Based Management
  4. Exam
    Exam 2: Marketing Metrics and Marketing Profitability
  5. Question
    Marketing Performance Metrics Include Competitiveness Metrics and Customer Metrics,while Financial
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Marketing Performance Metrics Include Competitiveness Metrics and Customer Metrics,while Financial

Question 36

Question 36

True/False

Marketing performance metrics include competitiveness metrics and customer metrics,while financial metrics include service quality,customer value,and product performance.

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