Which of the Following Statements Is True

Multiple Choice

Which of the following statements is true?

A) American managers are more likely than Japanese managers to drop a marketing plan when it meets resistance.
B) The concept of continuous improvement is implicit in American marketing plan implementation,unlike Japanese marketing plan implementation.
C) The term adaptive persistence has been used to describe the success of many Japanese marketing plans.
D) One of Japanese management's greatest assets is the ability to abandon a marketing plan quickly when it is not working.
E) Japanese managers are not as determined as American managers to make their marketing plans work.