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A Firm Uses a Core Offensive Strategic Market Plan of Investing

Question 51

Multiple Choice

A firm uses a core offensive strategic market plan of investing to grow sales in existing markets.The strategic objective of the firm is to grow in existing markets.Which of the following strategies is the firm most likely to use?


A) reduce market focus
B) harvest for cash flow
C) enter related new markets
D) divest for cash flow
E) expand market demand

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