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    Market Based Management
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    Exam 1: Customer Focus, customer Performance, and Profit Impact
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    What Is the Customer Retention for a Company Given an Average
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What Is the Customer Retention for a Company Given an Average

Question 53

Question 53

Multiple Choice

What is the customer retention for a company given an average customer life of two years?


A) 40%
B) 50%
C) 75%
D) 80%
E) 100%

Correct Answer:

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